Advertiser

An advertiser is a client that advertises on your application.

Creating an advertiser

  1. Basic details

  2. House advertiser?

Chose whether the advertiser is a house advertiser or not.

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A house advertiser is an advertiser that promotes its own products/ services rather than those of external clients. This means running ads for your own brand.

Transactions

For an advertiser to have their ads served, they must have an available balance. The advertiser's balance can be added and deducted through the ad mananger platform and can be viewed in the advertiser's transactions page.


Open Measurement (OMID) Templates

You can configure default verification providers and their initial values at the advertiser level.

Setting these up here serves as a starting point for all future advertisements created under this advertiser. This streamlines the workflow for AdOps teams, as these pre-configured vendors can be easily selected and applied at the advertisement level to ensure consistent measurement and brand safety across campaigns.

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